Most one-page web sites (also called one-page sales letter internet sites or mini web sites) have just one single purpose — to sell an item. My change to the one-page web site technique has been a hesitant one, ?nternet site hate examining all the revenue copy. Nevertheless , the facts no longer lie — one-page web sites written just like a lengthy sales letter are one of the effective ways to offer you product online. The majority of people don’t actually read anything online. Rather, they diagnostic a page, searching for info that is certainly bold, within a larger typeface size, in a different color, or in a bulleted format. Therefore, Internet marketers have realized that the most information and facts about your merchandise needs to get the reader’s eyes because they scan the page.
Here’s what you need to start:
1 . A niched product for a great easily recognizable target market. One-page web sites work best if you have an item for a incredibly specific niche market, such as an eBook method teach a parrot to talk, an e-course on how to start off your private bead jewelry making business, or a set of Compact disks on how to show yourself to perform the piano. You need to be able to identify and describe the target market, by determining what the target market demands and what they’ll spend on (as very well as how much they will pay) to what training systems they reading, what groups/associations do they will belong to, and where they will hang out the two on- and offline. Be sure you know something special in your target market before beginning to the next stage.
2 . A domain name. The website name for your one-page site will need to mirror or closely resemble your product name, or possibly a prominent feature of your item. So , for instance , if you are a hypnotist and you have a podcast that you have been selling on how to use self-hypnosis to lose weight, after that you’d prefer to try and get a domain name just like. Try and get the. com variant of your domain name if possible, but once that’s not offered, seek out the hyphenated adaptation of the. com domain name.
Assuming you have an existing web-site, your domain can be forwarded and masked to an interior page of the website so that it appears like a unique website without having to pay for additional hosting. is just where I invest in all of my personal domains, plus they offer sector forwarding and masking as part of their website url registration service plan.
If you don’t actually have a web site, you need to determine what your web business needs will probably be in the next several months to determine what type of hosting and website services you might need.
4. A give-away. You have two goals for your one-page web-site: get the get in touch with info from your visitors and convert all of them into repaying customers. The easiest method to obtain speak to info via a visitor is always to create a related information item (ebook, electronic tips guide, special report, podcast or perhaps other audio tracks file, ecourse, video, etc . ) when the content can be so compelling the fact that the visitor gladly parts with his/her name and primary email to obtain the no cost giveaway. Also you can create a special offer, say a trial period meant for $1, and gives access only to those who provides you with their contact info. By giving you their very own contact information, they have become a warm lead and you may start to build a relationship with them.
four. Your product. There are numerous products you are able to create to sell online. The ones that are least difficult to create and require tiny investment (other than your time and energy to create them) and are obtainable by an electric download incorporate an ebook or exceptional report, a podcast (audio recording of an interview or telelcass), or an ecourse. Of these, you probably have almost everything it is advisable to create a great ebook. I recommend that you file format in e-book in a word application program, just like Microsoft Phrase. You’ll after that want to format it into a locked PDF record so that they have more difficult to illegally copy. I also encourage you to use a PDF FORMAT program that allows you to create clickable links inside your document which means that your buyers can easily click on internet sites from your e book. I prefer the Adobe Equestrian director program to produce PDF files, as Concrete PDF possesses both of these features, but there are lots of cheap or no cost programs readily available that will permit you to convert simple word developing files to PDF formatting.
To make the product more appealing, you need to have a protective cover created. This kind of cover can actually serve as the cover within the virtual product, and you can work with it as a great icon in emails and in your e-commerce software as a visible representation of your product. There are a lot of visual artists who all create electronic book and other product covers, in addition to several pieces of software you can aquire to create the own. We’ve never been too happy with the results from software, and so i hire Heather Colman of, who does a spectacular job.
your five. A merchant service. In order to accumulate payments, you need to be able to consider credit card payments online. The merchant account company needs to give you a “virtual terminal”, which allows you to enter and process trades online and interfaces with your e-commerce software program. One of the most commonly used digital terminal is the fact provided by. If you don’t want to purchase a merchant account, you can begin by using third-party cpus like PayPal or ClickBank, but they provide less versatility than a total merchant services.
6. Shopping cart application. Ultimately, the shopping cart software would have been a workhorse for you and enable you to automate many functions of your online business. The cart that we highly recommend is definitely,, which offers a wide selection of flexibility in how you list and bunch products, provides buyers a 24-hour download URL tridiumacademy.com for the purpose of downloading the electronic merchandise, has built/in autoresponders to help you automatically contact your clients, and an email broadcast function so that you can distribute special realises to the clients or prospects on your list.
7. A squeeze page. A squeeze page supplies the visitor usage of some little bit of information in return for the visitor parting with his name and first email address. The data has been “squeezed” out of the visitor, hence the name from the page. For this page you’ll want to have an attractive graphic, convincing headline, a quick list of rewards that the visitor will receive if the visitor will give you his get in touch with info immediately, and an application for the visitor to complete to receive the info.
8. The sales letter site. This is the primary sales page of the one-page internet site, containing an extensive sales letter with benefits of your product and testimonials more who’ve used the product, You will find a formula intended for writing a highly effective one-page sales letter site, and I use a course called Instantaneous Sales Letter Generator, that helps me by requesting me a number of questions that will enable myself to create the copy intended for the page. The strategy for a one-page sales letter internet site is generally an attention-getting fonction, a strong beginning statement, human body of the notice that traces the features and benefits of what you’re offering, the actual provide itself, after which asking for the sale. Most webpages are created very likewise. If you look at the web sites with the major Web entrepreneurs, you’ll find this kind of style utilized again and again.
on the lookout for. Follow-up vehicle responders. To be able to continue to reach out and “touch” your potential customers is key in developing a marriage with them so that they complete from a prospective buyer to a purchasing customer. I create a number of 6-10 approximately autoresponders which have been sent out within the 3 weeks after a purchase to evaluate in with the purchaser, as well as to interest the purchaser within item. The shopping cart provider I use has autoresponders built in. Other trusted autoresponder expertise include and.
10.. Visitors the site. Because your site is merely one web page, it will be practically ignored inside the organic search engine ranking process. There’s not really enough happy to warrant a superior ranking on any key phrase you might select. The easiest way to drive traffic to a one-page internet site is to pay for keywords, or perhaps pay-per-click promotion. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) will be two of the best-known ppc advertisers. Yahoo is probably the simplest with which to begin.
Completing a one page web-site won’t happen overnight. Nevertheless , with a dose of research, superb copywriting, and a marketing program in place, a one-page website can easily be a profit center for your organization.